Archive for March, 2009

Dr. Peter Waiganjo Wagacha - Senior Lecturer, School of Computing and Informatics Professor Fisseha Mekuria - Visiting Professor, Computer Science Department I will put the full brief later this...

The sooner brands start to strategize and implement mobile solutions, the sooner they can engage their consumers on a truely personal level. Isn’t that the ultimate goal for any brand? Each year, some marketing expert proclaims that “it’s the year...

As appeared in the Business Daily - February 19, 2009 Written by Kui Kinyanjui Mobile TV. The medium is preferred for soap operas since users have room to watch repeatedly and research has shown there is growth during events like the Olympics. When an...